Wednesday, September 10, 2014

New Fujifilm X-T1 Graphite Silver Edition



This latest addition, the new special edition FUJIFILM X-T1 Graphite Silver, a weather-resistant premium interchangeable lens camera with a large OLED electronic viewfinder (EVF) that delivers an instant image preview. The X-T1 Graphite Silver also includes the latest generation 16.3 Megapixel APS-C X-Trans CMOS II sensor and the segments fastest autofocus of 0.08 seconds*1 for professional photographers and enthusiasts who want the ultimate in image quality in all weather conditions.




Key Features:

                Unique triple layer finish

                NEW Classic Chrome and other film simulation modes

                NEW completely silent electronic shutter with speeds up to 1/32000 seconds

                Luxury leather shoulder strap

                Aluminum hot shoe cover

New Features at Launch for the X-T1 Graphite Silver.
When the X-T1 Graphite Silver is launched, it will include 2 new features over the X-T1 Black (which will be added via firmware in December).
 

Classic Chrome Mode - Film Simulation
Classic Chrome was inspired by feedback and requests from X-photographers and its look is inspired by printed images in magazines from the glory days of photo journalism, rather than a specific film type.
With slightly muted tones and deep color reproduction, it's a clear departure from the five existing types.
 

Electronic Shutter up to 1/32,000
The X-T1 Graphite Silver will offer an electronic shutter option which allows shutter-speeds up to 1/32,000 second.  Detailed explanation of this will follow up shortly.



New Features at Launch for the X-T1 Graphite Silver.
When the X-T1 Graphite Silver is launched, it will include 2 new features over the X-T1 Black.

1.) Classic Chrome Mode - Film Simulation
Classic Chrome was inspired by feedback and requests from X-photographers and its look is inspired by printed images in magazines from the glory days of photo journalism, rather than a specific film type.
With slightly muted tones and deep colour reproduction, it's a clear departure from the five existing types.

2.) Electronic Shutter up to 1/32,000s
The X-T1 Graphite Silver will offer an electronic shutter option which allows shutter-speeds up to 1/32,000 second.  There are 3 options in the camera, see below.

(1) Mechanical Shutter
The camera uses the focal plane shutter in the camera.  This is a mechanical shutter system and so it will make noise.  All of our CSC cameras use a mechanical focal plane shutter system.  Shutter speeds can go from 1/4s up to 1/4000s. Bulb mode has a maximum time of 60mins.

Advantages
-  Flash can be used.  Max. Flash sync speed  is 1/180s
-  Fast moving objects can be captured without the "Jelly effect / rolling shutter"
-  Reduced noise when shooting at higher ISO

Disadvantages
-  Maximum shutter-speed is 1/4000.  When using fast primes like the XF56f1.2 shooting wide open in bright environments, exposure will generally be too bright.  A neutral density filter needs to be used in such situations.
-  Focal plane shutter makes noise.  Noise is generally not appreciated in scenarios like Museum, Weddings and even Nature photography.
- Since focal plane shutters are mechanical, they move.  This can add camera shake and cause blurred images to occur (more so with D-SLR system), but it is possible.

(2) Electronic Shutter
The camera uses a method in which is reads data on the image sensor line by line.  By taking a readout of the sensor this way, it essentially creates a virtual shutter system that is silent and fast.  Shutter speeds can go from 1/4s up to 1/32,000s.  Bulb mode has a max time of 1 second only.

Advantages
-  Offers fast shutter speeds up to 1/32000
-  Allow the ability to shoot wide open with fast aperture lenses without the need for a ND filter (Neutral Density)
-  Silent (No mechanical parts are moving)

Disadvantages
-  Flash cannot be used
- Moving subjects can be an issue due to the "Line-by-line" readout from the sensor.  A "Jello / Rolling Shutter" effect can occur.  Shoot a video with your phone and quickly pan the phone left and right.  You will see a wobble/jello effect happening"
-  A Fast processor is required to quickly read out data from the sensor and process it.  (X-T1 uses an EXR Processor II)

(3) Mechanical + Electronic Shutter (Hybrid Mode)
The camera will use the focal plane shutter up to 1/4000s.  Shutter-speeds beyond that will automatically switch to the Electronic Shutter system.  This mode is the best of both worlds.  Offers the speed and silences of the electronic shutter while allowing all the benefits of the mechanical shutter.

The Shutter speed is adjusted on the Shutter-speed dial on top of the camera.  If you set the shutter-speed to 1/4000, rotating the command dial on the back of the camera will allow you to adjust the shutter-speeds past 1/4000 in 1/3 stops all the way up to 1/32,000s.


 














FUJIFILM ANNOUNCES DELUXE X-T1 GRAPHITE SILVER EDITION
New triple layer coating gives the X-T1 a sophisticated and durable finish; EVF updated with Natural Live View and electronic shutter speed increased up to 1/32000 second; X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR black kit announced

Valhalla, N.Y., September 10, 2014 FUJIFILM North America Corporation today announced the new special edition FUJIFILM X-T1 Graphite Silver, a weather-resistant premium interchangeable lens camera with a large OLED electronic viewfinder (EVF) that delivers an instant image preview. The X-T1 Graphite Silver also includes the latest generation 16.3 Megapixel APS-C X-Trans CMOS II sensor and the segment’s fastest autofocus of 0.08 seconds*1 for professional photographers and enthusiasts who want the ultimate in image quality in all weather conditions.

Triple layer coating for a remarkable Graphite Silver finish
The new FUJIFILM X-T1 Graphite Silver edition uses a triple layer coating to give it a unique and durable fit and finish. Following an antioxidant treatment on the magnesium body, a matte black undercoat (primer) is applied to the X-T1 as a first coat. The black undercoat tightens the colors of the shadowed areas and makes the highlighted areas stand out. Then, the X-T1 body is rotated at a high speed while thin coats of ultra-fine paint particles are layered using a computer controlled “Thin-film Multilayer Coating Technology” for a smooth and luxurious Graphite Silver finish. Finally, the X-T1 is given a clear coat for extra durability and a deep gloss finish that subtly changes its appearance depending on how it is struck by the light.

Natural Live View and increased shutter speed
The FUJIFILM X-T1 Graphite Silver edition has been upgraded with a new Natural Live View in the EVF that displays images just as the naked eye sees them. With the X-T1 Graphite Silver edition, users can disable the Preview Picture effects from viewfinder image while shooting to display a truly natural image composition just as they would see with an optical viewfinder.

The FUJIFILM X-T1 Graphite Silver edition is now equipped with a high-speed electronic shutter that has a maximum speed of 1/32000 second that can be set in 1/3 steps when using the FUJINON XF23mmF1.4 R, XF35mmF1.4 R, or the XF56mmF1.2 R lenses. Additionally, the mechanical shutter will not operate when any speed for the electronic shutter is selected for a completely silent shooting experience.

New “Classic Chrome” film simulation
Fujifilm’s renowned image quality has been cultivated through the development of photographic films over the past 80 years and helps to reproduce warm skin tones, bright blue skies and rich green trees, just as photographers remember the scene. The FUJIFILM X-T1 Graphite Silver edition ships with the new ‘Classic Chrome’ film simulation mode, which delivers muted tones and deep color reproduction.

FUJIFILM X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR kit in black announced
For professional and enthusiast photographers who want the ultimate in X-Series image quality and weather-resistance, the FUJIFILM X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR will be available as a kit (black only) in late September 2014. The FUJINON XF18-135mmF3.5-5.6 R LM OIS WR is a durable, weather-resistant zoom lens with a 27-206mm equivalent that has the world’s most advanced 5.0-stop image stabilization system. With more than 20 sealing points for a dust-proof and weather-resistant design, the lens gives photographers a wide range of outdoor shooting capabilities. With the X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR combination, photographers can now have an outstanding shooting experience in a remarkably light-weight kit for this zoom range.

Exciting firmware update coming December 2014 (X-T1 Graphite Silver and X-T1 Black)

Fujifilm will release a free, comprehensive firmware update in December 2014 specifically for the new FUJIFILM X-T1 Graphite Silver and the original X-T1 Black that will give users exciting new features and controls to dramatically enhance their X-T1 shooting experience, including:

  1. AF Area direct selection – Users can select the focus area with the 4-way controller, without pressing the Fn Key.
  2. Function replacement for the AE-L/AF-L buttons - The currently locked AE-L/AF-L button function will now be interchangeable, depending on the user’s preference.
  3. Focus Area size variability during MF – Users will be able to change the focus area in Manual mode during One Push AF with the AF-L button.
  4. Macro Mode direct selection – Users will be able to directly turn ON or OFF the Macro function in Auto Focus mode to expand the distance measurement range to the short-distance range. This will be possible without accessing the pop-up menu screen.
  5. Q Menu customization - The update will render the items and layout of the Q Menu, used for quick access of frequently-used items, changeable to the user’s preference.
  6. Video frame rate selection - In addition to the existing 60fps and 30fps selections, 50fps and 25fps, as well as a 24fps selection will become available to users. 50fps and 25fps allow video editing in the PAL region, such as Europe and elsewhere, without converting the frame rate. The 24fps will offer movie-like video capture and play back.
  7. Video manual shooting – Users will be able to select ISO sensitivity prior to shooting videos, as well as adjusting the aperture and shutter speed during video shooting.
  8. Phase Detection AF support for One Push AF - With One Push AF, operated by pressing the AF-L button during manual focusing, the update will enable Phase Detection AF with quicker focusing speeds.
  9. Metering area focus area interlocking - The update will enable users to interlock the AF area position with the metering area when spot metering is selected.
  10. Expansion of the Program Shift setting area - The update will enable the current Program Shift, in which the low-speed side is 1/4 second, to be shifted to a maximum of 4 seconds.

FUJIFILM X-T1 Graphite Silver edition key features:
·       16.3 million Megapixels APS-C X-Trans CMOS II Sensor
·       Dust and water-resistant body with more than 75 points of weather sealing. Freeze resistance to 14°F (-10°C).
·       EXR Processor II
o   World’s fastest AF of 0.08 seconds
o   Startup time of 0.5 seconds
o   Shutter time lag of 0.05 seconds
o   Shooting interval of 0.5 seconds
·       Phase detection AF and motion predictive AF for continuous shooting up to 8 frames per second
·       High-precision 2.36 million dot OLED viewfinder
·       Highest viewfinder magnification for digital cameras of 0.77x
·       Wide viewing angle (diagonal 38° and horizontal 31°)              
·       Ultra-fast Real Time Viewfinder with a lag-time of 0.005sec (less than 1/10 of existing models) and new Natural Live View    
·       Four different display modes: Full, Normal, Dual and Vertical.
·     Tempered glass 1.04 million dot high-precision 3” tilting LCD monitor
·     Digital Split Image and Focus Highlight Peaking
·       Completely electronic shutter up to 1/32000 seconds
·     ISO200 - 6400, extended ISO 100, 12800, 25600, Auto (maximum ISO setting from ISO 400 – ISO6400 available)
·     Die-cast magnesium body provides a sturdy and durable, while compact and lightweight design
·       Interval timer shooting for Time Lapse photography is available with intervals of 1 second to 24 hours and up to 999 frames
·       NEW ‘Classic Chrome’ and other film simulation modes
·       Focus Peaking function and Digital Split Image display
·       Full HD video 1080p at 60fps; bit rate of 36Mbps for clear capture of delicate movements; frame rates of 50fps, 30fps, 25fps and 24fps, supporting worldwide motion picture formats
·       Manual focus available during video recording
·       Free FUJIFILM Camera Remote application and Wireless Communication function allows users to remotely shoot images from smartphones and tablets via WiFi
·       Photos can be sent to the INSTAX Share Printer using the free INSTAX Share App (iOS and Android) SHARE Smartphone Printer
·       Leather Strap and Aluminium Hot Shoe Cover are bundled with the FUJIFILM X-T1 Graphite Silver edition

The FUJIFILM X-T1 Graphite Silver edition body will be available in late November 2014 for USD $1499.95 \ CAD $1499.99 in addition to the current FUJIFILM X-T1 black model.

The FUJIFILM X-T1 and XF18-135mmF3.5-5.6 R LM OIS WR kit will be available in black only, in late September 2014 for USD$1,899.95\ CAD $1,999.99.

Watch the @FujiGuys video here.

*1: Fastest AF speed among digital cameras equipped with an APS-C or larger sensor. Measurement conducted by Fujifilm research based on CIPA guidelines using the X-T1 equipped with XF14mmF2.8 R lens in High Performance mode as of January 2014


About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.
FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, graphic systems, highly functional materials, optical devices, digital imaging and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic and thin film coating technologies. In the year ended March 31, 2014, the company had global revenues of $23.9 billion, at an exchange rate of 102 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.
All product and company names herein may be trademarks of their registered owners.
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I am an employee of FUJIFILM North America Corporation.
The statements, comments and opinions expressed here represent my own, personal views and are not endorsed by, or affiliated in any way with, FUJIFILM North America Corporation or its affiliates.
bremler@fujifilm.com

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